WPC Mobility and Semiconductors

Worldwide semiconductor revenue will see a 6.7 percent increase in 2014 over the previous year for a total $336 billion according to Gartner. In the previous quarter in 2014, Gartner forecasted only 5.4 growth in the sector, but as the semiconductor industry showed sequential growth in the second quarter that outpaced expectations the firm has shifted its initial findings.

“Smartphones and ultramobile devices, including tablets, are the growth areas from a system point of view,” said Ranjit Atwal, research director at Gartner. “Traditional desk-based PCs and notebook units are continuing to decline 6.7 percent in 2014. Total production unit growth for ultramobile devices, including tablets, is expected to rise over 30 percent in 2014. Low-cost utility tablets (white box) continue to drive new growth in the tablet market.”

Microsoft is aggressively pursuing the mobile market as it pushes its cloud first, mobile first plans at its Worldwide Partner Conference (WPC) in Washington D.C.  Microsoft currently controls about 90 percent of the personal computer market and only 14 percent of the device market according to an article at PCWorld.com.

“Today we hold more power in our hands than we used to have in our desktops just a few years ago.  And the power we hold in our hands is what enables to compete in this new world,” said Brad Anderson,  Microsoft’s corporate vice president for enterprise client and mobility in his keynote address at WPC.   Watch the entire Brad Anderson Key Note on Video here.

“It enables us to innovate, to give better customer service to our customers. Together we have the opportunity to go and help organizations around the world embrace these trends around mobility, truly making our users more productive across all of their devices.  It is one of the greatest opportunities that exists in the industry today,” Anderson said.

As the world of enterprise continues to adopt mobility the semiconductor market is likely to continue growing.

Check out this case study to see how semiconductor manufacturer was able to streamline its entire operation by switching from QuickBooks to Microsoft Dynamics GP.

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